The following table will assist you in planning a successful management system and follow-up sessions with your seller.
As a Property Practitioner, you are responsible for updating the HUB with all your interactions and management of your listings.
9 Week Marketing Procedure
| Property Practitioner | Property | |||
| Week | Day | By Whom | Action | CHECK |
| Week 0 and 1 | Property Practitioner | Co-Write copy. Client input. Amenities, Schools, features and more | ||
| Property Practitioner | Email seller’s copy to sign off | |||
| Property Practitioner | Arrange/take photos and video (optional) | |||
| Property Practitioner | Load onto website | |||
| Property Practitioner | Send a thank-you note to the seller | |||
| Property Practitioner | Post to Facebook Photo Carousel with Copy | |||
| Agent/Manager | Boost on Facebook | |||
| Property Practitioner | On market drops x 10 – 15 | |||
| Property Practitioner | Board on Property | |||
| Property Practitioner | Upload Mandate and FICA docs to Hub | |||
| Property Practitioner | Upload listing sheet to Hub | |||
| Property Practitioner | Email listing to seller | |||
| Property Practitioner | Open WhatsApp Group with seller | |||
| Week 2 | Monday | Property Practitioner /Admin | If the mandate is open email agents | |
| Tuesday | Property Practitioner | Arrange Show House | ||
| Property Practitioner | Place on Show on GH website | |||
| Property Practitioner | Instagram Post GH website link | |||
| Wednesday | Property Practitioner | Email possible buyers | ||
| Property Practitioner | Showhouse Drops x 10-15 | |||
| Thursday | Property Practitioner | Update Seller – give feedback | ||
| Property Practitioner /Admin | Open hour for GH agents | |||
| Friday | Property Practitioner | Review photos and advert | ||
| Property Practitioner | Seller feedback | |||
| Property Practitioner | Update notes on HUB | |||
| Property Practitioner | On Show Event on Facebook with photos | |||
| Property Practitioner /Manager | Boost On Show event with Manager | |||
| Saturday | Property Practitioner | Boards On Show 12h00 | ||
| Sunday | Property Practitioner | On Show. On show register. SMS to buyers after | ||
| Week 3 | Monday | Property Practitioner | Follow up Show House buyers email more info | |
| Property Practitioner | Update Seller | |||
| Property Practitioner | Showhouse clients captured on Hub | |||
| Property Practitioner | Show House success report to the seller | |||
| Tuesday | Property Practitioner | Check agent zone stats if on P24 | ||
| Property Practitioner | Facebook stats check | |||
| Agent/Manager | Motivate featured listing | |||
| Wednesday | Property Practitioner | Get comments from agents and inform Seller | ||
| Property Practitioner | Agents feedback captured on HUB | |||
| Thursday | Property Practitioner | Share GH website link on Facebook | ||
| Property Practitioner | Share on Community Facebook Pages | |||
| Property Practitioner | Update follow up note on HUB | |||
| Friday and Weekend | Property Practitioner | Viewings | ||
| Week 4 | Monday | Property Practitioner | Check Agent Zone Stats | |
| Property Practitioner | Check Facebook Stats | |||
| Property Practitioner | Email stats to seller | |||
| Tuesday | Property Practitioner | |||
| Property Practitioner /Manager | ||||
| Wednesday | Property Practitioner | List to Facebook Marketplace | ||
| Thursday | Property Practitioner | Seller Feedback and price counsel | ||
| Property Practitioner | ||||
| Property Practitioner | Update follow up note on HUB | |||
| Friday | Property Practitioner | Viewings etc | ||
| Week 5 | Monday – Friday | Property Practitioner | Reduce Price with seller input | |
| Property Practitioner | Reload on HUB | |||
| Property Practitioner | Review all stats | |||
| Property Practitioner | Remove off Facebook | |||
| Property Practitioner | New Facebook Slideshow | |||
| Property Practitioner /Manager | ||||
| Week 6 and 7 | Monday – Friday | Property Practitioner | Arrange new show house | |
| Property Practitioner | Show House drop | |||
| Property Practitioner | Change photos all websites order | |||
| Property Practitioner | Do new Facebook post | |||
| Property Practitioner | Show House Event on Facebook | |||
| Property Practitioner | Normal Show House procedure as Week 2 | |||
| Property Practitioner /Manager | Boost On Show event with Manager | |||
| Property Practitioner | Update follow up note on HUB | |||
| Property Practitioner | Review all stats | |||
| Property Practitioner | Redo action of week 2 and Week 3 | |||
| Week 8 | Monday – Friday | Property Practitioner /Admin | Request featured listing | |
| Property Practitioner /Team | Remind the team of the listing | |||
| Property Practitioner | Prepare for a new mandate | |||
| Property Practitioner | Take new photos | |||
| Property Practitioner | Update follow up note on HUB |